Honest Company, Inc. (HNST)
Every FINRA and SEC series the site collects for Honest Company, Inc.: short interest with days to cover, daily short sale volume, fails to deliver and Form 4 insider trades. Listed on Nasdaq, classified by the SEC as retail-catalog & mail-order houses.
9.7M
Short interest
settlement 2026-08-14
2.1
Days to cover
-0.7% vs prior
55.1%
Short share of volume
2026-09-11
507
Fails to deliver
settlement 2026-08-10
-$1.5M
Insider flow, 90 days
0 buys, 11 sells
As of 2026-09-11.
Short interest
FINRA, twice a month; the last 12 months shown, all 48 settlements in the JSONAs of 14 August 2026, short interest in HNST is 9,732,693 shares, up 218,980 shares over the last month. Over the last 48 readings it ranged from 1,484,913 shares (29 November 2024) to 16,860,913 shares (31 October 2025). At the reported average volume of 4.6M shares a day that is 2.1 days to cover.
Embed this chartfree, with the attribution line it carries
<iframe src="https://xoomar.com/embed/stocks/hnst" width="100%" height="440" style="border:0;max-width:100%" loading="lazy" title="XOOMAR chart"></iframe>
| Settlement | Shares short | Change | Avg daily volume | Days to cover |
|---|---|---|---|---|
| 2026-08-14 | 9,732,693 | -0.7% | 4,556,598 | 2.14 |
| 2026-07-31 | 9,800,196 | +3.0% | 1,145,687 | 8.55 |
| 2026-07-15 | 9,513,713 | -8.5% | 1,206,594 | 7.88 |
| 2026-06-30 | 10,393,546 | -3.2% | 1,429,133 | 7.27 |
| 2026-06-15 | 10,734,125 | +1.1% | 1,476,779 | 7.27 |
| 2026-05-29 | 10,619,214 | -1.6% | 1,608,288 | 6.60 |
| 2026-05-15 | 10,787,549 | +0.1% | 1,947,829 | 5.54 |
| 2026-04-30 | 10,774,387 | +2.9% | 1,791,603 | 6.01 |
| 2026-04-15 | 10,475,665 | -3.0% | 1,417,841 | 7.39 |
| 2026-03-31 | 10,795,496 | -7.5% | 1,480,286 | 7.29 |
| 2026-03-13 | 11,666,407 | +0.9% | 2,196,594 | 5.31 |
| 2026-02-27 | 11,559,664 | -3.9% | 1,896,190 | 6.10 |
| 2026-02-13 | 12,031,358 | -5.2% | 2,105,707 | 5.71 |
| 2026-01-30 | 12,692,565 | +2.8% | 1,735,991 | 7.31 |
| 2026-01-15 | 12,346,374 | -12.6% | 1,968,748 | 6.27 |
| 2025-12-31 | 14,122,291 | -2.6% | 2,195,437 | 6.43 |
| 2025-12-15 | 14,494,270 | -7.8% | 2,135,776 | 6.79 |
| 2025-11-28 | 15,716,667 | -2.5% | 3,044,996 | 5.16 |
| 2025-11-14 | 16,125,226 | -4.4% | 7,649,063 | 2.11 |
| 2025-10-31 | 16,860,913 | +1.7% | 3,138,295 | 5.37 |
| 2025-10-15 | 16,578,875 | +2.3% | 4,632,059 | 3.58 |
| 2025-09-30 | 16,201,261 | +12.2% | 3,595,650 | 4.51 |
| 2025-09-15 | 14,439,188 | +10.4% | 3,166,081 | 4.56 |
| 2025-08-29 | 13,079,101 | -0.9% | 3,511,046 | 3.73 |
Daily short volume
FINRA Reg SHO, last 60 sessions. JSONAs of 11 September 2026, the short share of HNST volume is 55.1%, down 2.6 points over the last five sessions. Over the last 52 readings it ranged from 21.4% (12 August 2026) to 58.4% (20 August 2026). The latest reading sits at the top of that range. The latest reading is 12.5 points above the 30-session average of 42.6%, on 723K shares reported.
| Date | Short volume | Total volume | Short share | Exempt |
|---|---|---|---|---|
| 2026-09-11 | 398K | 723K | 55.1% | 0 |
| 2026-09-10 | 374K | 852K | 43.9% | 130 |
| 2026-09-09 | 509K | 1.0M | 50.0% | 204 |
| 2026-09-08 | 484K | 1.0M | 46.6% | 56,525 |
| 2026-09-04 | 494K | 886K | 55.8% | 47,161 |
| 2026-09-03 | 759K | 1.3M | 57.7% | 100 |
| 2026-09-02 | 480K | 854K | 56.2% | 187 |
| 2026-09-01 | 299K | 697K | 42.9% | 0 |
| 2026-08-31 | 353K | 783K | 45.1% | 300 |
| 2026-08-28 | 434K | 1.0M | 41.8% | 36,882 |
| 2026-08-27 | 459K | 1.0M | 44.1% | 8,351 |
| 2026-08-26 | 673K | 1.5M | 45.3% | 53,587 |
| 2026-08-25 | 594K | 1.2M | 47.6% | 41,280 |
| 2026-08-24 | 587K | 1.3M | 46.7% | 0 |
| 2026-08-21 | 255K | 671K | 38.0% | 0 |
| 2026-08-20 | 630K | 1.1M | 58.4% | 207,425 |
| 2026-08-19 | 385K | 967K | 39.9% | 500 |
| 2026-08-18 | 241K | 626K | 38.4% | 1,350 |
| 2026-08-17 | 335K | 907K | 37.0% | 302 |
| 2026-08-14 | 207K | 936K | 22.1% | 8,109 |
| 2026-08-13 | 215K | 674K | 31.9% | 563 |
| 2026-08-12 | 190K | 889K | 21.4% | 211 |
| 2026-08-11 | 580K | 1.3M | 46.4% | 537 |
| 2026-08-10 | 447K | 1.6M | 28.8% | 13,150 |
| 2026-08-07 | 954K | 2.9M | 32.4% | 318,488 |
| 2026-08-06 | 2.6M | 9.0M | 29.1% | 238,075 |
| 2026-08-05 | 194K | 422K | 46.1% | 1,616 |
| 2026-08-04 | 285K | 605K | 47.1% | 0 |
| 2026-08-03 | 144K | 304K | 47.4% | 923 |
| 2026-07-31 | 97K | 277K | 34.8% | 435 |
Fails to deliver
SEC, by settlement date. JSONAs of 10 August 2026, the fails-to-deliver balance in HNST is 507 shares, down 140,395 shares over the last settlement date. Over the last 52 readings it ranged from 2 shares (23 July 2026) to 406,794 shares (24 February 2026). The latest reading sits at the bottom of that range.
| Settlement | Shares failed | Price | Value |
|---|---|---|---|
| 2026-08-10 | 507 | $5.46 | $3K |
| 2026-08-07 | 140,902 | $5.42 | $764K |
| 2026-07-30 | 677 | $3.74 | $3K |
| 2026-07-29 | 546 | $3.82 | $2K |
| 2026-07-27 | 33 | $3.79 | $125 |
| 2026-07-23 | 2 | $3.84 | $8 |
| 2026-07-15 | 1,422 | $3.96 | $6K |
| 2026-07-02 | 98 | $3.80 | $372 |
| 2026-06-30 | 41,170 | $3.65 | $150K |
| 2026-06-29 | 40,274 | $3.60 | $145K |
| 2026-06-25 | 14,645 | $3.69 | $54K |
| 2026-06-24 | 20,258 | $3.60 | $73K |
| 2026-06-15 | 3,447 | $3.62 | $12K |
| 2026-06-09 | 39 | $3.37 | $131 |
| 2026-06-03 | 115 | $3.38 | $389 |
| 2026-06-01 | 4,897 | $3.50 | $17K |
| 2026-04-29 | 64 | $3.50 | $224 |
| 2026-04-27 | 135 | $3.57 | $482 |
| 2026-04-17 | 1,099 | $3.36 | $4K |
| 2026-04-16 | 9,557 | $3.25 | $31K |
| 2026-04-15 | 500 | $3.06 | $2K |
| 2026-04-13 | 13,068 | $2.92 | $38K |
| 2026-04-10 | 1,696 | $2.87 | $5K |
| 2026-04-08 | 10 | $2.75 | $28 |
| 2026-04-07 | 27,974 | $2.78 | $78K |
| 2026-04-06 | 31,371 | $2.82 | $88K |
| 2026-04-02 | 6,628 | $2.78 | $18K |
| 2026-04-01 | 17,951 | $2.94 | $53K |
| 2026-03-30 | 4,754 | $2.88 | $14K |
| 2026-03-27 | 15,985 | $2.91 | $47K |
Insider trades
SEC Form 4, newest first, 50 of 72 shown. JSONInsiders at HNST reported 11 open-market sells worth $1.5M in the last 90 days and no open-market buys. Sells alone are a weak signal; insiders sell for tax, diversification and estate reasons all the time. Latest filing: von Kunssberg Etienne (SVP, Supply Chain) on 2026-08-21.
| Date | Insider | Title | Type | Shares | Price | Value | Owned after |
|---|---|---|---|---|---|---|---|
| 2026-08-21 | von Kunssberg Etienne | SVP, Supply Chain | Sell | 5K | $5.01 | $23K | 384K |
| 2026-08-20 | Sternweis Thomas | SVP, Enterprise Dev. & Strat. | Sell | 6K | $4.99 | $32K | 454K |
| 2026-08-20 | Sheehey Brendan | General Counsel | Grant | 106K | $0.00 | $0 | 812K |
| 2026-08-20 | Sheehey Brendan | General Counsel | Sell | 10K | $4.99 | $48K | 706K |
| 2026-08-20 | Mayle Jonathan | SVP, Customer Sales | Grant | 106K | $0.00 | $0 | 470K |
| 2026-08-20 | Mayle Jonathan | SVP, Customer Sales | Sell | 6K | $4.99 | $31K | 364K |
| 2026-08-20 | von Kunssberg Etienne | SVP, Supply Chain | Grant | 106K | $0.00 | $0 | 388K |
| 2026-08-20 | von Kunssberg Etienne | SVP, Supply Chain | Sell | 3K | $4.99 | $13K | 282K |
| 2026-08-20 | Vernon Carla | Chief Executive Officer | Grant | 362K | $0.00 | $0 | 4.2M |
| 2026-08-20 | Vernon Carla | Chief Executive Officer | Sell | 118K | $4.99 | $588K | 3.8M |
| 2026-08-20 | Bruce Curtiss James III | Chief Fin. & Operating Officer | Sell | 3K | $4.99 | $16K | 583K |
| 2026-08-20 | Ball Dorria L. | Chief People Officer | Sell | 7K | $4.99 | $34K | 419K |
| 2026-08-11 | Turner Andrea | n/a | Sell | 30K | $5.21 | $156K | 252K |
| 2026-08-10 | Turner Andrea | n/a | Sell | 34K | $5.30 | $182K | 282K |
| 2026-08-10 | Mayle Jonathan | SVP, Customer Sales | Sell | 79K | $5.22 | $412K | 370K |
| 2026-05-22 | von Kunssberg Etienne | SVP, Supply Chain | Sell | 5K | $3.34 | $15K | 285K |
| 2026-05-21 | WHITE JAMES D | n/a | Grant | 42K | $0.00 | $0 | 364K |
| 2026-05-21 | Warren Jessica | n/a | Grant | 42K | $0.00 | $0 | 1.3M |
| 2026-05-21 | Turner Andrea | n/a | Grant | 42K | $0.00 | $0 | 317K |
| 2026-05-21 | Lynch Alissa Hsu | n/a | Grant | 42K | $0.00 | $0 | 315K |
| 2026-05-21 | Hartung Jack | n/a | Grant | 42K | $0.00 | $0 | 444K |
| 2026-05-21 | Gentile Susan | n/a | Grant | 42K | $0.00 | $0 | 348K |
| 2026-05-21 | BAYNE KATIE J | n/a | Grant | 42K | $0.00 | $0 | 416K |
| 2026-05-21 | BARKLEY MICHAEL J. | n/a | Grant | 42K | $0.00 | $0 | 305K |
| 2026-05-21 | Bruce Curtiss James III | Chief Financial Officer | Grant | 60K | $0.00 | $0 | 586K |
| 2026-05-20 | von Kunssberg Etienne | SVP, Supply Chain | Sell | 3K | $3.14 | $8K | 289K |
| 2026-05-20 | Vernon Carla | Chief Executive Officer | Sell | 119K | $3.14 | $375K | 3.9M |
| 2026-05-20 | Winchell Stephen | Chief Innovation Officer | Sell | 13K | $3.14 | $40K | 483K |
| 2026-05-20 | Sternweis Thomas | SVP, Enterprise Dev. & Strat. | Sell | 7K | $3.14 | $21K | 461K |
| 2026-05-20 | Sheehey Brendan | General Counsel | Sell | 10K | $3.14 | $31K | 716K |
| 2026-05-20 | Mayle Jonathan | SVP, Customer Sales | Sell | 6K | $3.14 | $20K | 449K |
| 2026-05-20 | Bruce Curtiss James III | Chief Financial Officer | Sell | 13K | $3.14 | $40K | 526K |
| 2026-05-20 | Ball Dorria L. | Chief People Officer | Sell | 7K | $3.14 | $22K | 425K |
| 2026-03-09 | von Kunssberg Etienne | SVP, Supply Chain | Sell | 17K | $2.75 | $46K | 292K |
| 2026-03-05 | Mayle Jonathan | SVP, Customer Sales | Sell | 13K | $2.85 | $36K | 455K |
| 2026-03-05 | Sheehey Brendan | General Counsel | Sell | 23K | $2.85 | $64K | 726K |
| 2026-03-05 | Sternweis Thomas | SVP, Enterprise Dev. & Strat. | Sell | 15K | $2.85 | $42K | 467K |
| 2026-03-05 | Vernon Carla | Chief Executive Officer | Sell | 129K | $2.85 | $369K | 4.1M |
| 2026-03-05 | von Kunssberg Etienne | SVP, Supply Chain | Sell | 12K | $2.85 | $35K | 309K |
| 2026-03-05 | Winchell Stephen | Chief Innovation Officer | Sell | 21K | $2.85 | $61K | 496K |
| 2026-03-05 | Ball Dorria L. | Chief People Officer | Sell | 15K | $2.85 | $43K | 432K |
| 2026-03-03 | Winchell Stephen | Chief Innovation Officer | Sell | 74K | $2.84 | $209K | 517K |
| 2026-02-24 | Vernon Carla | Chief Executive Officer | Grant | 1.3M | $0.00 | $0 | 4.2M |
| 2026-02-24 | Mayle Jonathan | SVP, Customer Sales | Grant | 175K | $0.00 | $0 | 468K |
| 2026-02-24 | Sheehey Brendan | General Counsel | Grant | 191K | $0.00 | $0 | 748K |
| 2026-02-24 | Sternweis Thomas | SVP, Enterprise Dev. & Strat. | Grant | 197K | $0.00 | $0 | 482K |
| 2026-02-24 | von Kunssberg Etienne | SVP, Supply Chain | Grant | 206K | $0.00 | $0 | 321K |
| 2026-02-24 | Winchell Stephen | Chief Innovation Officer | Grant | 191K | $0.00 | $0 | 591K |
| 2026-02-24 | Bruce Curtiss James III | Chief Financial Officer | Grant | 336K | $0.00 | $0 | 539K |
| 2026-02-24 | Ball Dorria L. | Chief People Officer | Grant | 185K | $0.00 | $0 | 447K |
Form 4 filings are due within two business days of the trade. Insiders sell for many reasons that say nothing about the company; open-market buys are the rarer, stronger signal.
Planned sales (Form 144)
Newest first. JSON3 Form 144 notices on file for HNST worth $704K at the prices reported; 3 in the last 90 days worth $704K. Latest: STEPHEN WINCHELL filed on 2026-08-25 to sell 50,000 shares ($269K) from 2026-08-25.
| Filed | Seller | Shares | Market value | Of outstanding | Sale from | Broker |
|---|---|---|---|---|---|---|
| 2026-08-25 | STEPHEN WINCHELLOfficer | 50K | $269K | 0.047% | 2026-08-25 | Morgan Stanley Smith Barney LLC Executive Financial Services |
| 2026-08-21 | ETIENNE E VON KUNSSBERGOfficer | 5K | $23K | 0.004% | 2026-08-21 | Morgan Stanley Smith Barney LLC Executive Financial Services |
| 2026-08-10 | JONATHAN MAYLEOfficer | 79K | $412K | 0.074% | 2026-08-10 | Morgan Stanley Smith Barney LLC Executive Financial Services |
13F holders
Tracked managers holding HNST at their latest 13F. JSON5 of the 30 tracked managers held HNST at their latest 13F, $11.2M in total at quarter-end prices. AQR Capital Management is the largest at $5.5M (0.0% of its portfolio) as of 2026-06-30. Over the prior quarter 2 added shares and 3 cut.
| Fund | Quarter | Shares | Value | Of portfolio | Change in shares |
|---|---|---|---|---|---|
| AQR Capital Management | 2026-06-30 | 1.5M | $5.5M | 0.00% | +53K |
| Citadel Advisors | 2026-06-30 | 1.2M | $4.5M | 0.00% | -723K |
| D. E. Shaw & Co. | 2026-06-30 | 189K | $693K | 0.00% | -369K |
| Millennium Management | 2026-06-30 | 97K | $353K | 0.00% | -316K |
| Two Sigma Investments | 2026-06-30 | 35K | $129K | 0.00% | +615 |
Only the 30 tracked managers on the funds hub; a 13F reports long positions in US listed stock at quarter end, 45 days late, and says nothing about shorts or positions sold since.
Financials
SEC XBRL, as filed. JSONIn Q2 2026 (quarter ended 2026-06-30) Honest Company, Inc. reported revenue of $83.3M, down 10.9% from the same quarter a year earlier, and net income of $10.7M (0.09 diluted EPS). In FY 2025 it generated $15.1M of operating cash flow.
- Cash
- $105.9M
- Equity
- $167.0M
- Total assets
- $220.1M
- Shares outstanding
- 107,284,379
Quarterly, last 8 quarters
| Quarter | Period end | Revenue | Net income | Margin | Diluted EPS |
|---|---|---|---|---|---|
| Q2 2026 | 2026-06-30 | $83.3M | $10.7M | 12.8% | 0.09 |
| Q1 2026 | 2026-03-31 | $78.1M | -$42K | -0.1% | 0.00 |
| Q4 2025derived | 2025-12-31 | $88.0M | -$23.6M | -26.8% | n/a |
| Q3 2025 | 2025-09-30 | $92.6M | $758K | 0.8% | 0.01 |
| Q2 2025 | 2025-06-30 | $93.5M | $3.9M | 4.1% | 0.03 |
| Q1 2025 | 2025-03-31 | $97.3M | $3.3M | 3.3% | 0.03 |
| Q4 2024derived | 2024-12-31 | $99.8M | -$809K | -0.8% | n/a |
| Q3 2024 | 2024-09-30 | $99.2M | $165K | 0.2% | 0.00 |
Fiscal years, with buybacks and dividends
| Fiscal year | Ends | Revenue | Net income | Operating cash flow | Capex | Buybacks | Dividends |
|---|---|---|---|---|---|---|---|
| FY 2025 | 2025-12-31 | $371.3M | -$15.7M | $15.1M | $1.5M | n/a | n/a |
| FY 2024 | 2024-12-31 | $378.3M | -$6.1M | $1.5M | $530K | n/a | n/a |
| FY 2023 | 2023-12-31 | $344.4M | -$39.2M | $19.4M | $1.8M | n/a | $0 |
| FY 2022 | 2022-12-31 | $313.7M | -$49.0M | -$76.3M | $1.6M | n/a | $0 |
| FY 2021 | 2021-12-31 | $318.6M | -$38.7M | -$38.2M | $220K | n/a | $35.0M |
Quarters are the three-month figures the company reports; a fourth quarter marked derived is the fiscal year less the three reported quarters, since companies report it only inside the 10-K. Fiscal years are the annual figures. Buybacks are cash paid to repurchase common stock in the year (XBRL PaymentsForRepurchaseOfCommonStock), not authorizations. Balance sheet lines are as of 2026-06-30; shares outstanding as of 2026-07-31 from the cover page.
What this page is
Honest Company, Inc. in the regulatory record
Regulators publish company data in separate files that never sit next to each other: FINRA's twice-monthly short interest, its daily short sale volume, the SEC's fails-to-deliver counts, and each insider's Form 4. A company page pulls every series the site collects for one ticker onto one URL, keyed by the SEC's own ticker list, so the short position, the daily flow, the settlement fails and what insiders are doing can be read together.
Each section has its own history table, a summary sentence built from the rows (last value, change, range with dates) and its own JSON and CSV links. Nothing on the page is written by a model; the sentences change only when the data does. A page exists only for companies with data in at least two series, and every section says when its source last updated.
This page follows Honest Company, Inc. (HNST), SEC CIK 1530979, listed on Nasdaq, classified by the SEC as retail-catalog & mail-order houses. The cross-market tables live on the short interest and insider transactions hubs.
Source and method
- Short interest
- FINRA consolidated short interestTwice a month, about eight business days after settlement. Latest 2026-08-14.JSON and CSV
- Daily short volume
- FINRA Reg SHO daily filesEvery trading day, loaded the following morning. Latest 2026-09-11.JSON and CSV
- Fails to deliver
- SEC fails-to-deliver dataTwice a month, a few weeks after the half month ends. Latest 2026-08-10.JSON and CSV
- Planned sales
- SEC EDGAR Form 144EDGAR read every 30 minutes; a notice is filed on or before the sell order. Latest 2026-08-25.JSON and CSV
- 13F holders
- SEC EDGAR Form 13F-HRQuarterly, filed within 45 days of quarter end; 30 tracked managers. Latest 2026-06-30.JSON and CSV
- Financials
- SEC XBRL company factsRefreshed weekly from the SEC's structured data; values are as filed in the 10-Q and 10-K. Latest 2026-06-30.JSON and CSV
- Insider trades
- SEC EDGAR Form 4EDGAR read every 30 minutes; filings are due two business days after the trade. Latest 2026-08-21.JSON and CSV
- Company record
- EDGAR filing index for CIK 1530979Ticker, name and exchange from the SEC's company list, refreshed weekly.
- Rate limits
- 30 requests a minute without a key, 120 a minute with a key from a free account.
Data checks. Every dataset is checked against its source once a day. This dataset passed the last run, 13 Sep 05:40 UTC.
How to read it
- Read the position against the flow: rising short interest with a high daily short share is new shorting; rising short interest with a normal short share is old shorts holding on.
- Insider buys next to a crowded short are the combination that has historically preceded squeezes; insider sells next to a crowded short are common and mean little.
- Fails to deliver matter relative to the float, not in absolute shares; a million failed shares in a mega cap is noise.
Analysis of what the data shows, not advice. XOOMAR does not recommend buying, selling or holding anything.
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Datasets
Frequently Asked Questions
How much of HNST is sold short?
What is HNST's daily short volume?
Does HNST have fails to deliver?
Are HNST insiders buying or selling?
Have HNST insiders filed to sell?
What did HNST report last quarter?
Which funds hold HNST?
Data on this page is provided for informational purposes only and is not financial advice. See our editorial policy.