XOOMAR

HERSHEY CO (HSY)

Every FINRA and SEC series the site collects for HERSHEY CO: short interest with days to cover, daily short sale volume, fails to deliver and Form 4 insider trades. Listed on NYSE, classified by the SEC as sugar & confectionery products.

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10.3M

Short interest

settlement 2026-08-14

8.1

Days to cover

+24.4% vs prior

38.8%

Short share of volume

2026-09-11

485

Fails to deliver

settlement 2026-08-14

-$63.4M

Insider flow, 90 days

0 buys, 154 sells

As of 2026-09-11.

Short interest

FINRA, twice a month; the last 12 months shown, all 48 settlements in the JSON

As of 14 August 2026, short interest in HSY is 10,330,336 shares, up 1,266,539 shares over the last month. Over the last 48 readings it ranged from 5,916,607 shares (13 September 2024) to 10,535,078 shares (15 August 2025). The latest reading sits at the top of that range. At the reported average volume of 1.3M shares a day that is 8.1 days to cover, elevated.

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SettlementShares shortChangeAvg daily volumeDays to cover
2026-08-1410,330,336+24.4%1,283,2708.05
2026-07-318,307,601-8.3%1,786,3534.65
2026-07-159,063,797-8.6%2,107,7474.30
2026-06-309,916,072+20.4%2,719,3253.65
2026-06-158,233,418-2.7%1,946,8384.23
2026-05-298,461,484-19.3%1,869,2864.53
2026-05-1510,480,814+17.5%1,970,2725.32
2026-04-308,918,832-5.4%2,075,6084.30
2026-04-159,427,802+8.8%1,892,4724.98
2026-03-318,664,199+13.7%2,017,6964.29
2026-03-137,618,456-7.5%1,411,3635.40
2026-02-278,240,177-8.4%2,046,0834.03
2026-02-138,991,712-2.3%2,994,0993.00
2026-01-309,202,877-5.2%1,993,0384.62
2026-01-159,707,616-7.4%1,682,2635.77
2025-12-3110,480,809+14.9%1,391,5787.53
2025-12-159,117,511+4.7%1,480,7336.16
2025-11-288,706,886-12.5%1,669,4965.22
2025-11-149,954,122+37.8%2,004,7534.97
2025-10-317,225,130-11.1%1,971,4663.66
2025-10-158,124,679-1.4%1,357,3615.99
2025-09-308,241,003-9.0%1,641,5045.02
2025-09-159,059,536+3.1%1,084,0778.36
2025-08-298,788,726-16.6%1,188,1327.40

Daily short volume

FINRA Reg SHO, last 60 sessions. JSON

As of 11 September 2026, the short share of HSY volume is 38.8%, down 16.0 points over the last five sessions. Over the last 52 readings it ranged from 33.6% (13 July 2026) to 79.3% (7 July 2026). The latest reading is 16.6 points below the 30-session average of 55.4%, on 421K shares reported.

DateShort volumeTotal volumeShort shareExempt
2026-09-11164K421K38.8%129
2026-09-10284K613K46.3%0
2026-09-09381K681K56.0%7,605
2026-09-08297K533K55.8%12,901
2026-09-04321K868K37.0%682
2026-09-03295K538K54.8%924
2026-09-02186K424K43.9%2,351
2026-09-01315K569K55.4%1,745
2026-08-31211K533K39.7%814
2026-08-28188K329K57.2%571
2026-08-27212K410K51.8%2,649
2026-08-26157K262K59.7%2,033
2026-08-25208K306K67.9%1,856
2026-08-24258K413K62.5%44
2026-08-21180K313K57.4%22
2026-08-20253K438K57.7%11
2026-08-19251K476K52.8%0
2026-08-18174K418K41.5%8
2026-08-17270K450K60.1%14
2026-08-14162K307K52.8%334
2026-08-13243K449K54.0%599
2026-08-12288K407K70.8%4
2026-08-11471K674K69.9%3
2026-08-10507K702K72.3%201
2026-08-07276K470K58.7%0
2026-08-06373K574K65.0%0
2026-08-05244K435K56.0%353
2026-08-04331K653K50.6%0
2026-08-03334K647K51.7%2
2026-07-31523K833K62.8%40

Fails to deliver

SEC, by settlement date. JSON

As of 14 August 2026, the fails-to-deliver balance in HSY is 485 shares, down 2,305 shares over the last settlement date. Over the last 52 readings it ranged from 1 share (16 June 2026) to 743,491 shares (23 February 2026). The latest reading sits at the bottom of that range.

SettlementShares failedPriceValue
2026-08-14485$186.12$90K
2026-07-282,790$180.19$503K
2026-07-2340$172.33$7K
2026-07-1713,924$174.72$2.4M
2026-07-1343,742$173.66$7.6M
2026-07-0188$175.45$15K
2026-06-304,486$181.58$815K
2026-06-294,073$179.11$730K
2026-06-249,782$179.27$1.8M
2026-06-23720$170.89$123K
2026-06-2213,583$172.63$2.3M
2026-06-161$181.11$181
2026-06-123,556$180.84$643K
2026-06-1079$175.84$14K
2026-06-037$184.09$1K
2026-04-2194$191.45$18K
2026-04-151,690$197.68$334K
2026-04-131,674$202.31$339K
2026-04-1012$210.84$3K
2026-03-261,566$217.00$340K
2026-03-2515$215.20$3K
2026-03-23100$210.14$21K
2026-03-125,346$217.85$1.2M
2026-03-0437$234.16$9K
2026-03-021,100$236.28$260K
2026-02-2710$231.50$2K
2026-02-2610$229.64$2K
2026-02-23743,491$221.77$164.9M
2026-02-1735,427$222.58$7.9M
2026-02-124,247$230.85$980K

Insider trades

SEC Form 4, newest first, 50 of 100 shown. JSON

Insiders at HSY reported 154 open-market sells worth $63.4M in the last 90 days and no open-market buys. Sells alone are a weak signal; insiders sell for tax, diversification and estate reasons all the time. Latest filing: HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL on 2026-09-09.

DateInsiderTitleTypeSharesPriceValueOwned after
2026-09-09HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell2K$172.17$427K836K
2026-09-09HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell6K$171.47$1.1M839K
2026-09-09HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell1K$170.80$226K845K
2026-09-08HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell2K$174.26$318K846K
2026-09-08HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell7K$173.46$1.3M848K
2026-09-08HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell334$172.49$58K855K
2026-09-08HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell355$171.13$61K856K
2026-09-04HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell1K$174.33$234K856K
2026-09-04HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell9K$173.46$1.5M857K
2026-09-03HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell698$176.16$123K866K
2026-09-03HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell5K$175.34$793K867K
2026-09-03HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell2K$174.63$323K871K
2026-09-03HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell1K$173.50$219K873K
2026-09-03HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell2K$172.45$287K874K
2026-09-02HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell356$179.09$64K876K
2026-09-02HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell2K$178.58$300K876K
2026-09-02HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell6K$177.38$977K878K
2026-09-02HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell977$176.61$173K884K
2026-09-02HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell1K$175.51$259K885K
2026-09-01HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell20$179.08$4K886K
2026-09-01HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell2K$178.34$404K886K
2026-09-01HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell3K$177.55$530K888K
2026-09-01HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell4K$176.18$786K891K
2026-09-01HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell267$175.95$47K896K
2026-08-31HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell122$178.18$22K896K
2026-08-31HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell1K$177.18$186K896K
2026-08-31HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell7K$176.34$1.3M897K
2026-08-31HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell2K$175.77$295K904K
2026-08-28HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell116$183.58$21K906K
2026-08-28HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell478$182.64$87K906K
2026-08-28HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell642$181.40$116K907K
2026-08-28HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell3K$180.34$523K907K
2026-08-28HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell6K$179.41$1.1M910K
2026-08-27HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell341$182.23$62K916K
2026-08-27HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell6K$181.41$1.0M916K
2026-08-27HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell4K$180.72$715K922K
2026-08-26HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell636$187.27$119K926K
2026-08-26HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell4K$186.30$664K927K
2026-08-26HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell6K$185.67$1.1M930K
2026-08-25HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell285$188.20$54K936K
2026-08-25HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell5K$187.21$891K936K
2026-08-25HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell5K$186.63$924K941K
2026-08-24HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell468$190.07$89K946K
2026-08-24HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell9K$189.59$1.6M947K
2026-08-24HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell821$188.72$155K955K
2026-08-24HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell95$187.04$18K956K
2026-08-21HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell1K$188.29$245K956K
2026-08-21HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell998$187.73$187K957K
2026-08-21HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell7K$186.47$1.3M958K
2026-08-21HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOLn/aSell519$185.69$96K966K

Form 4 filings are due within two business days of the trade. Insiders sell for many reasons that say nothing about the company; open-market buys are the rarer, stronger signal.

Planned sales (Form 144)

Newest first. JSON

3 Form 144 notices on file for HSY worth $554K at the prices reported; 3 in the last 90 days worth $554K. Latest: McCalman Jennifer filed on 2026-08-06 to sell 710 shares ($128K) from 2026-08-06.

FiledSellerSharesMarket valueOf outstandingSale fromBroker
2026-08-06McCalman JenniferOfficer710$128K0.000%2026-08-06Fidelity Brokerage Services LLC
2026-08-05Voskuil Steven EOfficer950$171K0.001%2026-08-05Fidelity Brokerage Services LLC
2026-07-20Voskuil Steven EOfficer2K$255K0.001%2026-07-20Fidelity Brokerage Services LLC

13F holders

Tracked managers holding HSY at their latest 13F. JSON

8 of the 30 tracked managers held HSY at their latest 13F, $215.4M in total at quarter-end prices. Citadel Advisors is the largest at $122.5M (0.0% of its portfolio) as of 2026-06-30. Over the prior quarter 3 added shares and 5 cut.

FundQuarterSharesValueOf portfolioChange in shares
Citadel Advisors2026-06-30698K$122.5M0.01%-252K
Millennium Management2026-06-30260K$45.6M0.02%-293K
AQR Capital Management2026-06-3097K$17.0M0.01%-79K
D. E. Shaw & Co.2026-06-3060K$10.6M0.01%+10K
Two Sigma Investments2026-06-3052K$9.1M0.01%-1.9M
Point72 Asset Management2026-06-3050K$8.8M0.01%+46K
Bridgewater Associates2026-06-309K$1.5M0.01%-6K
Fisher Asset Management2026-06-302K$371K0.00%+310

Only the 30 tracked managers on the funds hub; a 13F reports long positions in US listed stock at quarter end, 45 days late, and says nothing about shorts or positions sold since.

Financials

SEC XBRL, as filed. JSON

In Q2 2026 (quarter ended 2026-06-28) HERSHEY CO reported revenue of $2.79B, up 6.6% from the same quarter a year earlier, and net income of $457.7M. In FY 2025 it generated $2.28B of operating cash flow and spent $1.09B on dividends.

Debt
$5.19B
Total assets
$13.97B
Shares outstanding
223,805,223

Quarterly, last 8 quarters

QuarterPeriod endRevenueNet incomeMarginDiluted EPS
Q2 20262026-06-28$2.79B$457.7M16.4%n/a
Q1 20262026-03-29$3.10B$435.1M14.0%n/a
Q4 2025derived2025-12-31$3.09B$320.0M10.4%n/a
Q3 20252025-09-28$3.18B$276.3M8.7%n/a
Q2 20252025-06-29$2.61B$62.7M2.4%n/a
Q1 20252025-03-30$2.81B$224.2M8.0%n/a
Q4 2024derived2024-12-31$2.89B$796.6M27.6%n/a
Q3 20242024-09-29$2.99B$446.3M14.9%n/a

Fiscal years, with buybacks and dividends

Fiscal yearEndsRevenueNet incomeOperating cash flowCapexBuybacksDividends
FY 20252025-12-31$11.69B$883.3M$2.28B$454.6M$0$1.09B
FY 20242024-12-31$11.20B$2.22B$2.53B$605.9M$494.2M$1.08B
FY 20232023-12-31$11.16B$1.86B$2.32B$771.1M$264.9M$889.1M
FY 20222022-12-31$10.42B$1.64B$2.33B$519.5M$389.0M$775.0M
FY 20212021-12-31$8.97B$1.48B$2.08B$495.9M$457.9M$686.0M

Quarters are the three-month figures the company reports; a fourth quarter marked derived is the fiscal year less the three reported quarters, since companies report it only inside the 10-K. Fiscal years are the annual figures. Buybacks are cash paid to repurchase common stock in the year (XBRL PaymentsForRepurchaseOfCommonStock), not authorizations. Balance sheet lines are as of 2026-06-28; shares outstanding as of 2014-02-07 from the cover page.

What this page is

HERSHEY CO in the regulatory record

Regulators publish company data in separate files that never sit next to each other: FINRA's twice-monthly short interest, its daily short sale volume, the SEC's fails-to-deliver counts, and each insider's Form 4. A company page pulls every series the site collects for one ticker onto one URL, keyed by the SEC's own ticker list, so the short position, the daily flow, the settlement fails and what insiders are doing can be read together.

Each section has its own history table, a summary sentence built from the rows (last value, change, range with dates) and its own JSON and CSV links. Nothing on the page is written by a model; the sentences change only when the data does. A page exists only for companies with data in at least two series, and every section says when its source last updated.

This page follows HERSHEY CO (HSY), SEC CIK 47111, listed on NYSE, classified by the SEC as sugar & confectionery products. The cross-market tables live on the short interest and insider transactions hubs.

Source and method

Short interest
FINRA consolidated short interestTwice a month, about eight business days after settlement. Latest 2026-08-14.JSON and CSV
Daily short volume
FINRA Reg SHO daily filesEvery trading day, loaded the following morning. Latest 2026-09-11.JSON and CSV
Fails to deliver
SEC fails-to-deliver dataTwice a month, a few weeks after the half month ends. Latest 2026-08-14.JSON and CSV
Planned sales
SEC EDGAR Form 144EDGAR read every 30 minutes; a notice is filed on or before the sell order. Latest 2026-08-06.JSON and CSV
13F holders
SEC EDGAR Form 13F-HRQuarterly, filed within 45 days of quarter end; 30 tracked managers. Latest 2026-06-30.JSON and CSV
Financials
SEC XBRL company factsRefreshed weekly from the SEC's structured data; values are as filed in the 10-Q and 10-K. Latest 2026-06-28.JSON and CSV
Insider trades
SEC EDGAR Form 4EDGAR read every 30 minutes; filings are due two business days after the trade. Latest 2026-09-09.JSON and CSV
Company record
EDGAR filing index for CIK 47111Ticker, name and exchange from the SEC's company list, refreshed weekly.
Rate limits
30 requests a minute without a key, 120 a minute with a key from a free account.

Data checks. Every dataset is checked against its source once a day. This dataset passed the last run, 13 Sep 05:40 UTC.

How to read it

  • Read the position against the flow: rising short interest with a high daily short share is new shorting; rising short interest with a normal short share is old shorts holding on.
  • Insider buys next to a crowded short are the combination that has historically preceded squeezes; insider sells next to a crowded short are common and mean little.
  • Fails to deliver matter relative to the float, not in absolute shares; a million failed shares in a mega cap is noise.

Analysis of what the data shows, not advice. XOOMAR does not recommend buying, selling or holding anything.

Datasets

Frequently Asked Questions

How much of HSY is sold short?
10,330,336 shares were held short at the 2026-08-14 settlement, 8.1 days of average volume. FINRA publishes the next count about eight business days after the 15th and the last business day of the month.
What is HSY's daily short volume?
On 2026-09-11, 163,521 of the 421,441 HSY shares reported to FINRA were sold short, 38.8% of the day's reported volume. Short volume is a flow for one day, not a position.
Does HSY have fails to deliver?
The SEC's latest file shows 485 HSY shares failed to deliver at settlement 2026-08-14. Fails are reported per settlement date and published twice a month with a lag.
Are HSY insiders buying or selling?
Insiders at HSY reported 154 open-market sells worth $63.4M in the last 90 days and no open-market buys. Sells alone are a weak signal; insiders sell for tax, diversification and estate reasons all the time. Latest filing: HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL on 2026-09-09.
Have HSY insiders filed to sell?
3 Form 144 notices on file for HSY worth $554K at the prices reported; 3 in the last 90 days worth $554K. Latest: McCalman Jennifer filed on 2026-08-06 to sell 710 shares ($128K) from 2026-08-06.
What did HSY report last quarter?
In Q2 2026 (quarter ended 2026-06-28) HERSHEY CO reported revenue of $2.79B, up 6.6% from the same quarter a year earlier, and net income of $457.7M. In FY 2025 it generated $2.28B of operating cash flow and spent $1.09B on dividends.
Which funds hold HSY?
8 of the 30 tracked managers held HSY at their latest 13F, $215.4M in total at quarter-end prices. Citadel Advisors is the largest at $122.5M (0.0% of its portfolio) as of 2026-06-30. Over the prior quarter 3 added shares and 5 cut.

Data on this page is provided for informational purposes only and is not financial advice. See our editorial policy.