XOOMAR

LifeMD (LFMD)

LifeMD on one page: short interest, daily short volume, fails to deliver, planned sales, large holders, 13F holders, earnings dates and insider trades. Listed on Nasdaq, classified by the SEC as services-offices & clinics of doctors of medicine.

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7.6M

Short interest

settlement 2026-09-30

10.4

Days to cover

+2.8 days vs prior

71.0%

Short share of volume

2026-10-23

13,043

Fails to deliver

settlement 2026-09-29

Mon 16 Nov

Next earnings

estimated date

$0

Insider flow, 90 days

0 buys, 0 sells

As of 2026-10-23.

Short interest

FINRA, twice a month. The newest 48 settlements in the table, 48 in the chart. JSON

As of 30 September 2026, short interest in LFMD is 7,556,383 shares, up 317,205 shares over the last month. Over the last 48 readings it ranged from 3,510,191 shares (30 May 2025) to 8,161,148 shares (14 March 2025). At the reported average volume of 730K shares a day that is 10.4 days to cover.

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SettlementShares shortChangeAvg daily volumeDays to cover
2026-09-307,556,383+2.2%729,61610.36
2026-09-157,395,023+2.1%983,3967.52
2026-08-317,239,178+4.2%490,46514.76
2026-08-146,946,743-8.2%1,466,6764.74
2026-07-317,569,650+6.2%778,6819.72
2026-07-157,125,889+11.4%824,3838.64
2026-06-306,397,957+9.0%1,126,0365.68
2026-06-155,868,446+5.0%886,0676.62
2026-05-295,587,448-4.5%823,7796.78
2026-05-155,851,320-7.9%1,148,4685.09
2026-04-306,355,544+6.8%1,353,4214.70
2026-04-155,953,219-4.5%1,017,2385.85
2026-03-316,235,259-0.8%1,151,3735.42
2026-03-136,282,859-2.8%1,857,7093.38
2026-02-276,460,467+12.9%739,2058.74
2026-02-135,720,028+8.0%941,5026.08
2026-01-305,296,172+7.9%798,0416.64
2026-01-154,908,571-3.8%1,299,9853.78
2025-12-315,101,766+1.1%1,354,5013.77
2025-12-155,046,812+3.8%1,124,3644.49
2025-11-284,863,721+10.8%2,282,2062.13
2025-11-144,389,291+5.0%1,128,8633.89
2025-10-314,181,527+0.2%687,6586.08
2025-10-154,173,616-11.6%1,027,4214.06
2025-09-304,721,990-5.0%1,099,4634.29
2025-09-154,972,563-11.3%1,219,8234.08
2025-08-295,604,963-10.8%1,336,6154.19
2025-08-156,283,417+42.0%4,022,5031.56
2025-07-314,425,226+2.1%880,6025.03
2025-07-154,335,132+7.2%1,178,9003.68
2025-06-304,045,071+13.1%2,453,9641.65
2025-06-133,577,104+1.9%1,758,5322.03
2025-05-303,510,191-9.2%1,782,5001.97
2025-05-153,864,706-27.6%1,969,3601.96
2025-04-305,341,633-13.4%2,973,7651.80
2025-04-156,170,664-16.8%739,2118.35
2025-03-317,414,929-9.1%852,8038.69
2025-03-148,161,148+27.5%2,349,2113.47
2025-02-286,402,708+25.4%1,835,4223.49
2025-02-145,106,136+6.6%1,069,2264.78
2025-01-314,790,631+5.1%443,02310.81
2025-01-154,556,923+3.6%651,9516.99
2024-12-314,400,268-24.6%637,9176.90
2024-12-135,838,050-2.2%666,5368.76
2024-11-295,969,312+1.7%592,51810.07
2024-11-155,868,973+5.4%952,9686.16
2024-10-315,568,170-0.1%380,69214.63
2024-10-155,573,996+18.1%545,22910.22

Daily short volume

FINRA Reg SHO, the last 30 sessions. JSON

As of 23 October 2026, the short share of LFMD volume is 71.0%, up 2.0 points over the last five sessions. Over the last 30 readings it ranged from 47.6% (20 October 2026) to 79.7% (22 October 2026). The latest reading is 4.9 points above the 30-session average of 66.1%, on 209K shares reported.

DateShort volumeTotal volumeShort shareExempt
2026-10-23148K209K71.0%0
2026-10-22280K351K79.7%218
2026-10-21213K338K63.0%0
2026-10-20180K378K47.6%46,292
2026-10-19272K393K69.3%0
2026-10-16355K514K69.0%294
2026-10-15214K326K65.6%0
2026-10-14169K304K55.5%8,511
2026-10-13286K427K66.8%7,919
2026-10-12216K321K67.0%0
2026-10-09253K334K75.9%0
2026-10-08181K289K62.6%1,158
2026-10-07112K170K65.7%0
2026-10-06101K170K59.4%36
2026-10-05198K348K56.8%8
2026-10-02203K308K66.1%0
2026-10-01196K300K65.5%55
2026-09-30196K280K70.2%4
2026-09-29263K390K67.5%12
2026-09-28137K249K55.0%236
2026-09-25209K316K66.2%185
2026-09-24300K407K73.6%5,700
2026-09-23312K439K71.0%28
2026-09-22108K153K70.7%0
2026-09-21132K228K57.9%381
2026-09-18160K218K73.5%0
2026-09-17132K189K69.9%0
2026-09-16137K200K68.6%0
2026-09-15285K445K64.0%1,200
2026-09-14630K936K67.3%1,900

Fails to deliver

SEC, the last 30 settlement dates with a fail. JSON

As of 29 September 2026, the fails-to-deliver balance in LFMD is 13,043 shares, down 186 shares over the last settlement date. Over the last 30 readings it ranged from 13 shares (30 June 2026) to 52,328 shares (6 August 2026).

SettlementShares failedPriceValue
2026-09-2913,043$2.93$38K
2026-09-2513,229$2.91$38K
2026-09-225,349$3.23$17K
2026-09-215,365$3.22$17K
2026-09-181,945$3.20$6K
2026-09-174,245$3.21$14K
2026-09-151,257$3.44$4K
2026-09-1110,286$3.03$31K
2026-09-0933,000$3.09$102K
2026-09-0821,852$3.08$67K
2026-09-04586$3.05$2K
2026-08-2715,113$3.24$49K
2026-08-2620,691$3.25$67K
2026-08-251,483$3.14$5K
2026-08-111,469$3.62$5K
2026-08-0652,328$3.68$193K
2026-07-316,800$3.64$25K
2026-07-3094$3.64$342
2026-07-2917,753$3.84$68K
2026-07-27251$3.71$931
2026-07-153,113$4.51$14K
2026-07-109,696$4.73$46K
2026-07-099,722$4.69$46K
2026-07-0619,941$4.87$97K
2026-06-3013$4.20$55
2026-06-23488$4.31$2K
2026-06-226,191$4.75$29K
2026-06-18185$4.91$908
2026-06-175,714$4.82$28K
2026-06-15399$4.70$2K

Insider trades

SEC Form 4, newest first. JSON

No open-market insider trades were reported for LFMD in the last 90 days. The most recent filings are listed below. Latest filing: Strawn John R Jr (Director) on 2026-08-11.

DateInsiderTitleTypeSharesPriceValueOwned after
2026-08-11Strawn John R JrDirectorGrant35K$0.00$0498K
2026-08-11LAROVERE JOANDirectorGrant35K$0.00$0142K
2026-08-11Simon RobertoDirectorGrant35K$0.00$0288K
2026-08-11MACRAE CALUM ARCHIBALDDirectorGrant35K$0.00$074K
2026-08-11DiTrolio JosephDirectorGrant35K$0.00$0308K
2026-06-01Sripad UmeshChief Technology OfficerGrant75K$0.00$075K
2026-05-11Kavthekar AtulChief Financial OfficerGrant338K$0.00$0338K
2026-05-04Strawn John R JrDirectorGrant50K$0.00$0463K
2026-05-04Simon RobertoDirectorGrant50K$0.00$0253K
2026-03-30Pisano Christopher AChief Marketing OfficerGrant200K$0.00$0200K
2025-12-09FRIEDEMAN JESSICAChief Marketing OfficerSell15K$3.61$54K205K
2025-10-06Strawn John R JrDirectorGrant22K$0.00$0413K
2025-10-06LAROVERE JOANDirectorGrant22K$0.00$0107K
2025-10-02MACRAE CALUM ARCHIBALDDirectorGrant22K$0.00$039K
2025-10-02Simon RobertoDirectorGrant22K$0.00$0183K
2025-10-02DiTrolio JosephDirectorGrant22K$0.00$0273K
2025-09-10Alvarez Nicholas PChief Acquisition OfficerSell75K$5.92$444K605K
2025-08-22Yecies Eric HaroldChief Legal Officer & GCGrant50K$0.00$0389K
2025-08-22Wijnker DennisChief Technology OfficerGrant25K$0.00$0175K
2025-08-22STAN MARIA E.Chief Accounting OfficerGrant20K$0.00$0228K
2025-08-22Galluppi StefanChief Innovation OfficerGrant30K$0.00$0110K
2025-08-22FRIEDEMAN JESSICAChief Marketing OfficerGrant50K$0.00$0220K
2025-08-22Dray Shayna WebbChief Operating OfficerGrant30K$0.00$0295K
2025-08-22Benathen Marc DavidChief Financial OfficerGrant87K$0.00$0427K
2025-08-22Alvarez Nicholas PChief Acquisition OfficerGrant100K$0.00$0680K
2025-07-27Dray Shayna WebbChief Operating OfficerGrant50K$0.00$0265K
2025-07-01Schreiber JustinChairman and CEOSell25K$13.38$334K2.5M
2025-07-01Schreiber JustinChairman and CEOSell25K$9.99$250K2.5M
2025-06-17Benathen Marc DavidChief Financial OfficerSell50K$14.01$700K340K
2025-06-16Benathen Marc DavidChief Financial OfficerSell75K$13.09$982K390K
2025-06-13Yecies Eric HaroldChief Legal Officer & GCSell15K$12.25$184K16K
2025-06-13Galluppi StefanChief Innovation OfficerSell85K$12.38$1.1M80K
2025-06-02Schreiber JustinChairman and CEOSell25K$12.47$312K2.5M
2025-05-02Schreiber JustinChairman and CEOSell3K$7.50$23K2.6M
2025-05-01Schreiber JustinChairman and CEOSell22K$7.53$166K2.6M
2025-04-29Schreiber JustinChairman and CEOSell50K$7.78$389K2.6M
2025-03-31STAN MARIA E.Chief Accounting OfficerGrant20K$0.00$0208K
2025-03-31Yecies Eric HaroldChief Legal Officer & GCGrant19K$0.00$0340K
2025-03-31Yecies Eric HaroldChief Legal Officer & GCGrant30K$0.00$0370K
2025-03-31Benathen Marc DavidChief Financial OfficerGrant75K$0.00$0465K
2025-03-31Galluppi StefanChief Innovation OfficerGrant30K$0.00$0165K
2025-03-31Wijnker DennisChief Technology OfficerGrant25K$0.00$0150K
2025-03-31Alvarez Nicholas PChief Acquisition OfficerGrant75K$0.00$0580K
2025-03-31STAN MARIA E.Chief Accounting OfficerGrant20K$0.00$0188K
2025-03-19Schreiber JustinChairman and CEOGift14K$0.00$014K
2025-03-19Schreiber JustinChairman and CEOGift14K$0.00$014K
2025-03-19Schreiber JustinChairman and CEOGift28K$0.00$02.6M
2025-03-14FRIEDEMAN JESSICAChief Marketing OfficerSell30K$5.66$170K170K
2025-03-07Wijnker DennisChief Technology OfficerGrant25K$0.00$0125K
2025-03-07Yecies Eric HaroldChief Legal Officer & GCGrant50K$0.00$0321K
2025-03-07FRIEDEMAN JESSICAChief Marketing OfficerGrant50K$0.00$0200K
2025-03-07Benathen Marc DavidChief Financial OfficerGrant87K$0.00$0390K
2025-03-07Galluppi StefanChief Innovation OfficerGrant30K$0.00$0135K
2025-03-07STAN MARIA E.Chief Accounting OfficerGrant20K$0.00$068K
2025-03-06Galluppi StefanChief Innovation OfficerGrant60K$0.00$0105K
2025-03-06STAN MARIA E.Chief Accounting OfficerGrant20K$0.00$048K
2025-02-14Schreiber JustinChief Executive OfficerSell50K$7.55$378K2.7M
2025-01-02Schreiber JustinChief Executive OfficerSell25K$5.19$130K2.7M
2024-12-20LAROVERE JOANDirectorGrant10Kprice not stated in the filingnot stated85K
2024-12-06DiTrolio JosephDirectorGrant25K$0.00$0243K
2024-12-06DiTrolio JosephDirectorGrant8K$0.00$0251K
2024-12-02Schreiber JustinChief Executive OfficerSell25K$6.52$163K2.7M
2024-12-02Schreiber JustinChief Executive OfficerOther transaction0$0.00$0200K
2024-12-02Strawn John R JrDirectorGrant3K$0.00$0366K
2024-12-02Strawn John R JrDirectorGrant30K$0.00$0363K
2024-12-02Strawn John R JrDirectorGrant25K$0.00$0391K
2024-12-02Simon RobertoDirectorGrant30K$0.00$0130K
2024-12-02Simon RobertoDirectorGrant25K$0.00$0161K
2024-12-02Simon RobertoDirectorGrant6K$0.00$0136K
2024-09-11Galluppi StefanChief Innovation OfficerBuy3K$4.93$15K45K
2024-08-18Wijnker DennisChief Technology OfficerGrant80Kprice not stated in the filingnot stated100K
2024-07-17Jindal PiyushDirector,OtherGrant25K$0.00$0362K
2024-04-26MACRAE CALUM ARCHIBALDDirectorGrant17K$0.00$017K
2024-04-04BHATIA NAVEENDirector,OtherInheritance500$0.00$0489K
2024-03-21Alvarez Nicholas PChief Acquisition OfficerGrant75K$0.00$0405K
2024-03-21Benathen Marc DavidChief Financial OfficerGrant75K$0.00$0303K
2024-03-21Galluppi StefanChief Innovation OfficerGrant30K$0.00$042K
2024-03-21STAN MARIA E.Principal Accounting OfficerGrant20K$0.00$028K
2024-03-21Yecies Eric HaroldGeneral Counsel & CCOGrant56K$0.00$0271K
2024-03-13BHATIA NAVEENDirector,OtherInheritance750$0.00$0488K
2024-03-07Alvarez Nicholas PChief Acquisition OfficerGrant100K$0.00$0505K
2023-11-13Schreiber JustinChief Executive OfficerGrant50K$0.00$02.9M
2023-11-07STAN MARIA E.Chief Accounting OfficerGrant40K$0.00$0128K
2023-11-07STAN MARIA E.Chief Accounting OfficerGrant40K$0.00$0168K
2023-11-06Jindal PiyushDirectorExercise or conversion38K$2.52$95K338K
2023-08-31Velge BertrandDirectorBuy60K$3.93$236K349K
2023-08-30Velge BertrandDirectorBuy40K$3.76$150K289K
2023-08-29Velge BertrandDirectorBuy32K$3.58$115K249K
2023-08-25Strawn John R JrDirectorGrant50K$0.00$0333K
2023-08-21Simon RobertoDirectorGrant50K$0.00$0100K
2023-07-28Mironov AlexanderPresidentGrant50Kprice not stated in the filingnot stated125K
2023-07-12Alvarez Nicholas PChief Acquisition OfficerGrant150Kprice not stated in the filingnot stated330K
2023-07-11Benathen Marc DavidChief Financial OfficerExercise or conversion25K$0.00$0228K
2023-07-11Benathen Marc DavidChief Financial OfficerGrant125Kprice not stated in the filingnot stated203K
2023-06-20FEBBO WILLIAM JDirector,OtherGrant75K$0.00$0450K
2023-06-15Yecies Eric HaroldGeneral Counsel & CCOGrant150Kprice not stated in the filingnot stated213K
2023-06-14Alvarez Nicholas PChief Acquisition OfficerBuy11K$2.92$31K180K
2023-06-14Velge BertrandDirectorBuy4K$2.94$12K212K
2023-06-14Jindal PiyushDirector,OtherGrant225K$0.00$0300K
2023-06-14BHATIA NAVEENDirector,OtherGrant225K$0.00$0487K

Form 4 filings are due within two business days of the trade. Insiders sell for many reasons that say nothing about the company; open-market buys are rarer.

Planned sales (Form 144)

Newest first. JSON

2 Form 144 notices on file for LFMD worth $267K at the prices reported; 0 in the last 90 days worth $0. Latest: FRIEDEMAN JESSICA filed on 2026-03-23 to sell 40,000 shares ($186K) from 2026-03-23.

FiledSellerSharesMarket valueOf outstandingSale fromBroker
2026-03-23FRIEDEMAN JESSICAOfficer40K$186K0.083%2026-03-23Charles Schwab & Co., Inc.
2025-11-24FRIEDEMAN JESSICAOfficer20K$81K0.042%2025-11-24Charles Schwab Corp

Large holders (13D and 13G)

One row per reporting person with its latest filing, newest first. JSON

5 holders report 5% or more of LFMD in their latest filing, all on Schedule 13G (passive). The largest reported stake is J. Christopher Donahue at 8.4% of the class (4,049,974 shares), filed 2026-10-07 for an event on 2026-09-30.

FiledFormHolderSharesOf classEvent
2026-10-0713G/Ano. 1J. Christopher Donahueindividual4.0M8.4%2026-09-30
2026-10-0713G/Ano. 1Ann C. Donahueindividual4.0M8.4%2026-09-30
2026-10-0713G/Ano. 1Thomas R. Donahueindividual4.0M8.4%2026-09-30
2026-10-0713G/Ano. 1Voting Shares Irrevocable Trustother entity4.0M8.4%2026-09-30
2026-10-0713G/Ano. 1Federated Hermes, Inc.parent holding company4.0M8.4%2026-09-30

13F holders

Tracked managers holding LFMD at their latest 13F. JSON

5 of the 30 tracked managers held LFMD at their latest 13F, $9.9M in total at quarter-end prices. Renaissance Technologies is the largest at $4.5M (0.0% of its portfolio) as of 2026-06-30. Over the prior quarter 4 added shares and 1 cut.

FundQuarterSharesValueOf portfolioChange in shares
Renaissance Technologies2026-06-301.1M$4.5M0.01%-39K
AQR Capital Management2026-06-30620K$2.6M0.00%+421K
Millennium Management2026-06-30402K$1.7M0.00%new
Citadel Advisors2026-06-30263K$1.1M0.00%new
D. E. Shaw & Co.2026-06-3033K$136K0.00%new

Only the 30 tracked managers on the funds hub; a 13F reports long positions in US listed stock at quarter end, 45 days late, and says nothing about shorts or positions sold since.

What this page is

LifeMD in the regulatory record

Regulators publish company data in separate files that never sit next to each other: FINRA's twice-monthly short interest, its daily short sale volume, the SEC's fails-to-deliver counts, and each insider's Form 4. A company page puts those series for one ticker on one URL, with planned sales, large holders, 13F holders and financials beside them, so the short position, the daily flow, the settlement fails and what insiders are doing can be read together.

Each section has its own history table, a one-line summary of the latest figures and its own JSON and CSV links, and says when its source last updated.

This page follows LifeMD (LFMD), SEC CIK 948320, listed on Nasdaq, classified by the SEC as services-offices & clinics of doctors of medicine. The cross-market tables live on the short interest and insider transactions hubs.

Source and updates

Short interest
FINRA consolidated short interestSource: FINRA.Twice a month, about eight business days after settlement. Latest 2026-09-30.JSON and CSV
Daily short volume
FINRA Reg SHO daily filesSource: FINRA.Every trading day, the morning after FINRA posts it. Latest 2026-10-23.JSON and CSV
Fails to deliver
SEC fails-to-deliver dataSource: SEC.Twice a month, a few weeks after the half month ends. Latest 2026-09-29.JSON and CSV
Planned sales
SEC EDGAR Form 144Source: SEC.New notices appear shortly after the SEC posts them; a notice is filed on or before the sale. Latest 2026-03-23.JSON and CSV
Large holders
SEC EDGAR Schedule 13D and 13GSource: SEC.New filings appear shortly after the SEC posts them. A 13D is due within five business days of crossing 5%; a 13G follows the passive schedule. Latest 2026-10-07.JSON and CSV
13F holders
SEC EDGAR Form 13F-HRSource: SEC.Quarterly, filed within 45 days of quarter end; 30 tracked managers. Latest 2026-06-30.JSON and CSV
Earnings dates
SEC EDGAR 8-K filings (Item 2.02)Source: SEC.Twice a day. Reported dates come from the company's 8-K filings; the next date is marked as an estimate until the 8-K arrives. Latest 2026-08-05.JSON and CSV
Insider trades
SEC EDGAR Form 4Source: SEC.New filings appear shortly after the SEC posts them; they're due two business days after the trade. Latest 2026-08-11.JSON and CSV
Company record
EDGAR filing index for CIK 948320Ticker, name and exchange from the SEC's company list, refreshed weekly.
Rate limits
10 requests a minute without a key, 30 with a free key from a free account.

How to read it

  • Read the position against the flow: rising short interest with a high daily short share is new shorting; rising short interest with a normal short share is old shorts holding on.
  • Insider buys next to a large short position are rare and stand out; insider sells next to one are common and mean little.
  • Fails to deliver matter relative to the float, not in absolute shares; a million failed shares in a mega cap is noise.

Analysis of what the data shows, not advice. XOOMAR does not recommend buying, selling or holding anything.

Other companies the SEC classifies as services-offices & clinics of doctors of medicine

Datasets

Frequently Asked Questions

How much of LFMD is sold short?
7,556,383 shares were held short at the 2026-09-30 settlement, 10.4 days of average volume. FINRA publishes the next count about eight business days after the 15th and the last business day of the month.
What is LFMD's daily short volume?
On 2026-10-23, 148,465 of the 209,105 LFMD shares reported to FINRA were sold short, 71.0% of the day's reported volume. Short volume is a flow for one day, not a position.
Does LFMD have fails to deliver?
The SEC's latest file shows 13,043 LFMD shares failed to deliver at settlement 2026-09-29. Fails are reported per settlement date and published twice a month with a lag.
Are LFMD insiders buying or selling?
No open-market insider trades were reported for LFMD in the last 90 days. The most recent filings are listed below. Latest filing: Strawn John R Jr (Director) on 2026-08-11.
Have LFMD insiders filed to sell?
2 Form 144 notices on file for LFMD worth $267K at the prices reported; 0 in the last 90 days worth $0. Latest: FRIEDEMAN JESSICA filed on 2026-03-23 to sell 40,000 shares ($186K) from 2026-03-23.
Who owns 5% or more of LFMD?
5 holders report 5% or more of LFMD in their latest filing, all on Schedule 13G (passive). The largest reported stake is J. Christopher Donahue at 8.4% of the class (4,049,974 shares), filed 2026-10-07 for an event on 2026-09-30.
Which tracked 13F managers own LFMD?
5 of the 30 tracked 13F managers held LFMD shares at their latest filing, $9.9M in all. The largest: Renaissance Technologies (1.1M shares, $4.5M), Cliff Asness's AQR Capital Management (620K shares, $2.6M), Izzy Englander's Millennium Management (402K shares, $1.7M), Ken Griffin's Citadel Advisors (263K shares, $1.1M), D. E. Shaw & Co. (33K shares, $136K).

Data on this page is provided for informational purposes only and is not financial advice. See our editorial policy.